BIHA
Mark Jerram from the BIHA was at the show (as he is at almost all domestic shows) witha great stand, sporting his BIHA branding!
Mark is well known in the industry as one of the early creators of a bouncy castle hire group collective.Nowadays he's busy sending out his tip of the week and other schemes for hirers the fuel card for example). It was good catching up with Mark and hearing some of his views on todays modern advertising and how the industry has changed.
The BIHA is never afraid to court controversy or be at the heart of heated discussions. I respect Mark's thick skin and ability to remain professional, as I suspect his patience is often tested. There are lots of views on the BIHA, but one thing is for sure; Everyone has heard of it!
www.BIHA.org.uk